Introduction:
Pakistan's
digital landscape is undergoing revisions to the 2018 Digital Pakistan Policy,
with an assessment of milestones and targets achieved thus far. The recently
released State of Pakistan's Economy report for 1HFY23, particularly the SBP's
special section on IT exports and startups, sheds light on various aspects such
as digital connectivity, fintech, e-government, and the need for digital
literacy, cloud computing, cybersecurity, and a dedicated digital
transformation secretariat. However, several challenges remain, notably the
scarcity of skilled talent and the limited scope of digitalization in key
sectors.
According to
industry surveys conducted by Pasha, the software houses association,
Pakistan's local academia fails to meet the industry's demand for technical
skills and soft skills. This shortage of talent poses a significant challenge
for IT exports and startups that rely on efficient operations and skilled
employees. Despite the industry's need for nearly 40,000 new employees
annually, universities produce only 20,000-25,000 graduates each year,
highlighting a substantial shortfall.
It is
surprising that over the past decade, the number of IT graduates entering the
job market has remained stagnant at 20,000-25,000 per year. This raises
questions about the responsiveness of universities to the growing demand or the
lack of comprehensive statistics compiled by the Higher Education Commission
(HEC) regarding graduates in IT and other fields, including sub-disciplines,
gender distribution, and university rankings.
While
software exports and startups have experienced notable growth in recent years,
Pakistan's overall economy is still far from achieving broad-based
digitalization as a pathway to development. The SBP report reveals that startup
deals and funding primarily focus on e-commerce and fintech sectors, leaving
critical areas such as health, education, e-government, logistics, and
agriculture lagging behind.
Challenges
persist even within the concentrated sectors of e-commerce and fintech. Fintech
startups mainly focus on payment solutions, neglecting broader financial
challenges such as low savings, investments, insurance, and financial literacy.
In the case of e-commerce, public trust in service providers remains low due to
a lack of supportive regulations, quality control, timely returns and refunds,
and customer data privacy. These factors reflect a significant gap in digital
literacy within the country.
The domestic
market's utilization of software is minimal, primarily due to the poor state of
e-government, low levels of documentation, and an informal economy. The lack of
software usage is further reflected in the export data, where more than 80
percent of firms export less than $0.1 million per year, and over 90 percent
export less than $0.5 million. Encouraging domestic software usage through
improved e-government services and formalization of sales receipts can
contribute to the growth of small firms.
The revised
Digital Pakistan policy should consider leveraging the networking effect of the
Pakistani diaspora, similar to the role played by Indian expats in India's IT
exports and startup growth. Policy measures should be explored to engage
non-resident Pakistanis and harness their expertise and networks for the
country's digital development.
To enhance
market diversification, organizations such as TDAP, PSEB, and commercial
counselors abroad should actively promote Pakistani software houses in foreign
countries. While Pakistan's IT exports to the USA have grown, attention should
be directed towards other leading IT importing countries such as EU countries,
China, Singapore, and Japan.
Revised
digital policies must address the restrictive policies of the State Bank of
Pakistan (SBP) and the Federal Board of Revenue (FBR) regarding foreign
exchange flows, USD availability, retention of FX accounts, and volatile fiscal
policies. These constraints hamper the growth of the digital sector and need to
be addressed for a conducive business environment.
Encouraging Local Investment in Startups:
Efforts
should be made to persuade local industrial and financial elites, typically
inclined towards rent-seeking behavior, to invest in digitalization. Despite
the hype, local investors have made inadequate investments in the startup
sector, which may deter foreign investors in the future.
Pakistan's
digital landscape presents both challenges and opportunities. While revisions
to the Digital Pakistan policy are underway, addressing the shortage of skilled
talent, broadening digitalization across sectors, enhancing digital literacy,
and fostering local and international investment are crucial steps. By
leveraging the potential of the Pakistani diaspora, exploring new markets, and
overcoming policy constraints, Pakistan can pave the way for sustainable
digital transformation and economic development.
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